Sunday Times Advertising For Domains

I'm trying a new experiment this week.

Although I only ever reluctantly offer domain names for sale, I am advertising a single word, prime UK name for sale this week in the Sunday Times (Publication date is 9 March, under the business section).

I won't mention the name here, because I want the advertisement to work for itself - Sunday Times advertising isn't cheap - even for the small display ad that I've placed.

This is an experiment to see whether national press advertising in a prime publication can really yield a result.

The domain is being advertised at what I consider to be a giveaway price.

I'll keep you posted on progress.

Who knows? If it works, I might even repeat the exercise on a larger scale in the future - with bigger prices of course :)

Update

The ad didn't work.

Visitor numbers to the domain went up but the domain didn't sell.

Print advertising in an untargeted newspaper is a waste of money, so don't be tempted.

The ad did result in three telephone calls though. Two from domainers wanting to sell their domains and one from a complete idiot.

Never mind. I hope my experiment saves you some money.